Your Privacy Matters

Privacy Policy

How we protect and handle your personal information

Our Commitment to Your Privacy

At Trusted Landscaping, we are committed to protecting your privacy and personal information. As a small family business, we understand the importance of trust and transparency in all our relationships.

Information We Collect

Information you give us directly:

  • Contact information (name, phone number, email address)
  • The property address where work would be done
  • Property details you tell us, such as approximate lawn size and site conditions
  • Service preferences, requests and communication records

Information collected automatically when you use this site:

  • Standard web data such as pages viewed, approximate location inferred from your network, browser and device type
  • Advertising identifiers, including the Google click identifiers (gclid, wbraid, gbraid) and campaign parameters (utm_source, utm_medium, utm_campaign, utm_term, utm_content), which tell us which advertisement brought you here. These are stored alongside your enquiry.
  • An identifier of our own, stored in a cookie in your browser for up to two years. It is a random value. It does not contain your name and we cannot tell who you are from it alone. Its purpose is to recognise the same browser returning later, so that a visit today and a visit next month are understood as one person considering the work rather than two unrelated strangers.
  • A record of what you do on this site, attached to that identifier: which pages you view, how far you get through the cost estimator, the lawn size you trace, and whether you tap a phone number, each with the time it happened. We use this to find the places where the site is confusing or broken. If you later send an enquiry, that record is linked to it, so the person who calls you back can see what you were looking at.
  • Cookies set by Google Analytics, Google Ads and Google Tag Manager, used to measure how the site performs and whether our advertising works. See Cookies and advertising below.

Information we derive:

  • If you accept the suggested address when filling in a form, we store the map coordinates for that address. This is used to judge travel distance for a site visit, nothing else.
  • An estimated price range, where you have used the cost estimator, recorded so the person who calls you back knows what figure you were shown.

Cookies and Advertising

This site uses Google Tag Manager to load Google Analytics and Google Ads conversion tracking. These set cookies in your browser. We use them to understand which pages people find useful and to measure whether an advertisement led to an enquiry or a phone call. We do not use them to build profiles for sale, and we do not sell any information to anyone.

When you submit an enquiry we tell Google Ads that a conversion happened, together with the click identifier that brought you to the site, so we can tell which advertising is worth paying for. We do not send your name, address or phone number to Google.

You can block or delete these cookies in your browser settings, and you can opt out of Google Analytics using Google’s opt-out add-on. The site works normally either way.

Session Recording and Heatmaps

We use Microsoft Clarity, loaded through Google Tag Manager, to record how this site is used. It captures the pages you visit, where you move and tap, how far you scroll, how long you stay, and your screen size and browser. These are combined across visitors into heatmaps showing which parts of a page get attention.

This is a reconstruction of the web page, not a video of your screen or your device. It cannot see other tabs, other applications, or anything outside this site.

Anything you type into a form field is hidden before it leaves your browser. Your name, phone number and address are never uploaded to the recording, and that protection cannot be switched off. We additionally hide the suggested property address that appears under the address box, because that is the one place an address is shown outside a form field.

We use this to find where the site confuses people, so we can fix it, and we do not sell any of it. We do attach our own site identifier to the recording, which means that if you send us an enquiry or call us, we can look back at the visit that led to it. That identifier is a random number. Your name, phone number and address are not sent to Microsoft, so the recording is only connected to you through records we already hold. Microsoft holds the recordings and keeps them for 30 days, apart from a small random sample and any recording we mark as useful, which it keeps for up to nine months. Clarity sets its own cookies and Microsoft matches an identifier with Bing. What Microsoft does with it is covered by their privacy statement.

Blocking cookies or using a tracker blocker stops the recording. The site works normally either way.

Phone Calls

If you reach this site by clicking one of our advertisements, the phone number shown to you may differ from the number on our business listing. It rings the same place. It exists so we can tell which advertising actually produces phone calls, which is the only way a business our size can judge whether the money spent on advertising is worth spending.

When a call comes in on that number we record the number you called from, the time, and how long the call lasted. Where we can match it to a visit, we connect it to that visit.

We do not record or listen to the call itself. No audio is captured or stored.

How We Use Your Information

We use your information to:

  • Provide landscaping services and support
  • Communicate about your projects and services
  • Process payments and manage your account
  • Send service updates and seasonal maintenance reminders
  • Improve our services and customer experience

Information Sharing

We do not sell, trade, or rent your personal information to third parties. We may share information only in the following circumstances:

  • With your explicit consent
  • To comply with legal obligations
  • To protect our rights and safety
  • With the service providers who run this site on our behalf: Google (analytics and advertising measurement), Supabase (the database holding enquiries and site activity), Twilio (the telephone number used in our advertising) and our email provider, each acting only on our instructions

Data Security

We implement appropriate security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure.

How Long We Keep It

Records of site activity and call records are kept for 24 months, matching the lifetime of the cookie that ties them together, and are then deleted.

Enquiries you send us are kept for as long as we need them as a record of the work, since a customer may come back to us years later about a job we did. You can ask us to delete yours at any time using the contact details below.

Your Rights

You have the right to:

  • Access your personal information
  • Request corrections to your information
  • Request deletion of your information
  • Opt-out of marketing communications

Mobile and Text Message Information

If you call us and we cannot answer, we send one automatic text message back to the number you called from. Your phone number is used to reply to you and to keep a record of the conversation, and for nothing else.

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties. Information sharing with subcontractors who provide support services, such as the messaging provider that delivers the text, is limited to what is required to deliver the message.

Reply STOP to any message to stop receiving them, or HELP for help. Message and data rates may apply. The full messaging terms are on our Terms and Conditions page.

Contact Information

If you have questions about this Privacy Policy or how we handle your information, please contact us:

(248) 988-3014

info@trustedlandscaping.services

Last updated: 31 August 2026

This policy may be updated from time to time. We will notify you of any significant changes.

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